Reliance Jio has been available in the open market for only around two years, but it’s already showing signs of growing much larger than operators such as Airtel, Vodafone and Idea that have been around for much longer. While the subscriber base continues to grow and has already overtaken Vodafone, the first sign of Airtel losing its traditional dominance over the space has just shown itself in a new TRAI report.
According to the report, Reliance Jio has gone ahead of Airtel on adjusted gross revenue (AGR) for the quarter ending in June 2018, as reported on by the Economic Times. Jio recorded an AGR from its primary licensed services of Rs 7,125 crore, as compared to Airtel’s AGR of Rs 6,723 crore. The numbers were announced in TRAI’s quarterly financial report. And while Jio is ahead of the Vodafone and Idea Cellular brands in their individual numbers, the combined Vodafone Idea Ltd holding entity still earns more (combined AGR of Rs 8,226 crore) and has a larger subscriber base for the time being.
It’s also worth noting that Airtel, Vodafone and Idea Cellular all recorded drops in their AGR in the June 2018 quarter, while Reliance Jio and Government of India-owned BSNL showed growth. Jio recorded the highest growth, with a 14.6 percent increase in AGR. This comes on the back of strong pricing, a rapidly-growing subscriber base thanks to the success of the JioPhone and the plans that come with it, and increased 4G smartphone adoption. Jio’s 4G-only network also offers the fastest data download speeds, thus contributing to its success.
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Some other interesting statistics include the average monthly revenue per user, which has reduced from Rs 76 in the March quarter to Rs 69 in the June quarter, as all operators continue to introduce more affordable prepaid plans with better benefits. Furthermore, the minutes of usage per subscriber average per month has gone up from 584 minutes to 608 minutes, as users continue to take advantage of the free calling that has been implemented by most operators across their plan offerings.