It’s been a little over two years since Reliance Jio made its entry into the Indian telecom sector. In this (relatively) short span of time, the telco has witnessed massive growth in the country. Thanks to its lucrative data-voice plans, Reliance Jio now stands head-to-head with India’s top telecom operators. And if the latest report is to be believed, things are only going to get better.
According to data released by India Ratings and Research, a Delhi-based ratings agency, Reliance Jio’s market share stands at 20.5 percent, as of August 2018. Not just that, the Mukesh Ambani-led telco also registered a 5 percent growth in its monthly subscriber count, which is quite an impressive figure. As noted by the report, Jio added 9.8 million subscribers to its network in the month of August.
Needless to say, the exponential growth of Reliance Jio is the result of the telco’s affordably-priced data-cum-voice packs, which have forced rival telecom operators to launch competing offerings one after the another, just in order to keep up.
Another major reason for Jio’s rise in the Indian telecom space could be the company’s base-level plans, which work with its JioPhone and JioPhone 2 ‘smart featurephones’. These have made high-speed data and unlimited calls possible for everyone at a monthly price of just Rs 49.
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However, as noted by a MySmartPrice report, Jio has a long way to go in its journey to the top spot, which is held by Vodafone Idea Limited (the result of Vodafone India and Idea Cellular’s merger), with a market share of 37.9-percent. The second position is held by Bharti Airtel, which has a market share of 29.64-percent.