Reliance Jio on Friday unveiled its logo and first hoardings for its 4G smart devices under the brand name LYF, ahead of the Amravati Marathon that it is sponsoring in Vijayawada. The marathon is to be kicked-off by Andhra Pradesh Chief Minister N. Chandrababu Naidu on Sunday. Also Read - JioPhone Next specifications revealed ahead of November launch: Check price, full specs, moreAlso Read - Best postpaid plans under Rs 600 from Reliance, Airtel, Vodafone-Idea: Unlimited calls, OTT subscription, more
The pictures of the hoarding up on 100 pole-kiosks lined up for the marathon were posted with A12 special Telegu emojis and were also made available on Twitter handle @JioAmaravati and Twitter hashtag #JioAmaravati. This apart, the ‘Jio’ logo has been displayed at every important building at the sprawling 500-acre Reliance Corporate Park in Navi Mumbai. Also Read - Reliance Jio vs Vi vs Airtel: Best 4GB daily data prepaid plans under Rs 600
The handsets under the brand name LYF which actually does not translate into anything specific and is just a marketing move are currently available only to Reliance Industries employees.
These were on sale after the beta launch by actor Shah Rukh Khan, music composer A.R. Rahman, who performed for over 100,000 of the company’s RIL staff, gathered in a corporate town hall in over 1,050 locations across India.
The LYF sets are dual-SIM and support both the company’s as well as a third-party network, officials said. These smartphones are also expected to feature dual-SIM card slots, 4G support, VoLTE and VoWiFi.
The employees are also being offered special Wi-Fi devices, delivering up to 50-70 Mbps of speed and capable of connecting to 10 parallel devices at the same time.