Samsung Bixby smart speaker could launch alongside Galaxy Note 9 on August 9: Report

Samsung’s Bixby-powered smart speaker will get a premium price tag to take on the Apple HomePod.

  • Published: July 19, 2018 11:44 AM IST

Samsung’s Unpacked event on August 9 is likely to be more than just the launch of the Galaxy Note 9 phablet. Some reports have claimed that we could see a new smartwatch being unveiled at the event. Now, another report says that Samsung’s first Bixby-powered smart speaker too could be unveiled at the event.

At MWC 2018 earlier this year, DJ Koh, President of Samsung’s mobile division, all but confirmed that the company was working on a smart speaker. This speaker would be powered by Bixby, and will launch sometime in the second-half of this year.

In line with that, WSJ reports that Samsung is ready to announce its first smart speaker, codenamed ‘Lex’, as early as next month. The timeframe means, we could get our first glimpse at the new product on August 9 alongside the Galaxy Note 9 phablet. Along with the rumored Gear Watch, Samsung does seem to have an interesting lineup of devices ready to be unveiled on August 9.

WSJ adds that Lex will be priced at $300, which is approximately Rs 20,600. This will put the speaker in the premium segment taking on the likes of the $350 Apple HomePod. Like Apple, Samsung’s smart speaker too is said to be really good for listening to music, hence the premium price tag.

As per the report, the smart speaker will be shaped like a bowl, and it will have legs at the bottom. At the top will be lights, which would indicate that you are conversing with Bixby. Further, the speaker is also said to feature “sound shifting”, which will ensure that the sound is beamed in the direction of the person giving voice commands.

Watch: Samsung Galaxy S9+ Review

Though Amazon and Google are ruling the segment, the smart speaker market is still relatively at its nascent stage. But a recent study claimed that over 100 million smart speakers are expected to be shipped by the end of 2018. By the end of 2020, this number is expected to grow to 225 million.

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  • Published Date: July 19, 2018 11:44 AM IST