comscore Samsung Bixby virtual assistant announced ahead of Galaxy S8 launch on March 29
News

Samsung Bixby virtual assistant announced ahead of Galaxy S8 launch on March 29

Samsung also confirms the dedicated button on the Galaxy S8, and tell how it is better than any existing virtual assistant.

Samsung galaxy s8 leak image

Samsung is just a handful of days away from making its biggest announcement of the year, which will be the launch of the Galaxy S8. And with the legion of leaks and speculations that we have come across around the device, one thing has been clear each time — Samsung s new virtual assistant Bixby. However, despite all the patent leaks and the reports, Samsung s never made the news of Bixby official, until now. Through the voice of InJong Rhee, Executive Vice President and Head of R&D, Software and Services, Samsung has officially announced Bixby, which it says is a new way to interact with your phone. Also Read - Samsung Galaxy Z Fold3, Galaxy Z Flip3 launch on August 27? New report suggests

Also Read - Samsung now lets you make an appointment to shop at its stores, book demo via WhatsApp

Samsung says its philosophy is to make the machines learn and adapt to humans, instead of humans learning how the machine interacts with the world. The company reveals its new approach where it has has employed artificial intelligence, reinforcing deep learning concepts to the core of our user interface designs. Bixby is the ongoing result of this effort. Samsung is confident that Bixby is fundamentally different from any other virtual assistant we have already seen. It defines three aspects, which it believes gives Bixby a deeper experience — Completeness, Context Awareness, and Cognitive Tolerance. Also Read - Galaxy S21 FE flaunts itself again on benchmark, reveals RAM for high-end Samsung model

Completeness is what we learnt awhile before Bixby as well, a complete integration. Unlike other virtual assistants, says Samsung, where only a few selected tasks for an application are supported, Bixby will be able to support almost every task that the application is capable of performing using touch commands. Although, the caveat here is that apps need to become Bixby-enabled , so it won’t just work out-of-the-box with everything you install on your Galaxy S8.

Then comes context awareness , which means a user will be able to summon Bixby at any time, even while using an app, and it will know what you were doing. Essentially, according to Samsung, most of the existing virtual assistants, completely dictate the interaction modality and, when a user switches among the modes, it either starts the entire task over again, losing all the work in progress, or simply fails to understand the user s intention. However, with Bixby users will be able to call upon Bixby at any time and it will understand the current context and state of the application and will allow users to carry out the current work-in-progress continuously. Additionally, Bixby will allow users to weave various modes of interactions including touch or voice at any context of the application, whichever they feel is most comfortable and intuitive. ALSO READ: Samsung Galaxy S8 camera to shoot 8 times faster than Apple iPhone 7: Report

And third, with its proficiency to cognitive tolerance , Bixby will be smart enough to understand commands with incomplete information and execute the commanded task to the best of its knowledge, and then will prompt users to provide more information and take the execution of the task in piecemeal.

Further, the fourth button we had been seeing in many Galaxy S8 renders, which was believed to be a dedicated button for Bixby, has been confirmed. Samsung says the Bixby button that will be located on the side of our next device. ALSO READ: Samsung Galaxy S8, Galaxy S8+ prices revealed, along with more color options: Here s everything you need to know

Confusion around activating a voice interface is a barrier we have removed to make it feel easier and more comfortable to give commands. For example, instead of taking multiple steps to make a call turning on and unlocking the phone, looking for the phone application, clicking on the contact bar to search for the person that you re trying to call and pressing the phone icon to start dialing you will be able to do all these steps with one push of the Bixby button and a simple command.

Also, Samsung has announced that at the launch of the Galaxy S8, a subset of preinstalled applications will be Bixby-enabled. And it plans to eventually release a tool (in SDK) to enable third-party developers to make their applications and services Bixby-enabled easily. ALSO READ: Samsung Galaxy S8 tops with over 205,000 points on AnTuTu benchmark

While for now Bixby will debut on the Galaxy S8 and Galaxy S8+, Samsung s new virtual assistant will be gradually applied to all their appliances, which includes home appliances like television sets and refrigerators as well. Basically, in the future Samsung users will be able to control their air conditioner or TV through Bixby. Since Bixby will be implemented in the cloud, as long as a device has an internet connection and simple circuitry to receive voice inputs, it will be able to connect with Bixby.

Late last year, Samsung acquired Viv Labs, a California-based startup. The company is known for its development of intelligent interfaces that can be applied to everything, and most importantly, it is known for creating Apple s Siri, which is now a part of Apple iPhones, iPads and the MacBooks too. RELATED: Samsung acquires Viv, AI startup founded by Siri creators

Soon after, Samsung filed a trademark for the name Bixby (and Kestra) back in November last year. In the EU patent application, the description of the trademark rather clearly described the nature of Bixby and Kestra, reading, Computer software for enabling hands-free use of a mobile phone through voice recognition and Computer software used to process voice commands. Back then Kestra was being heavily speculated to being the assistant s feminine alter ego.

And here is a bonus fact for readers. For the ones wondering where the name Bixby comes from, roll back to the Star Trek world. For the ones who don t know, Jerome Bixby is an American writer, who produced four screenplays for Star Trek episodes back in the 60s, and that s what is also believed to have inspired the name of the virtual assistant. ALSO READ: After Galaxy Note 7 fiasco, Samsung hopes 2017 to be a tremendous brand, confidence rebuilding year

For the latest tech news across the world, latest PC and Mobile games, tips & tricks, top-notch gadget reviews of most exciting releases follow BGR India’s Facebook, Twitter, subscribe our YouTube Channel. Also follow us on  Facebook Messenger for latest updates.
  • Published Date: March 21, 2017 10:48 AM IST


You Might be Interested

Samsung Galaxy S8+

53990

Android 7.0 Nougat with TouchWiz UI
Exynos 8895 octa-core SoC
12 MP with f/1.7 aperture
Samsung Galaxy S8

49990

Android 7.0 Nougat with TouchWiz UI
Samsung's 64-bit Exynos 8895 SoC
12 MP with f/1.7 aperture

new arrivals in india

OnePlus Nord CE 5G
OnePlus Nord CE 5G

22,999

iQOO Z3
iQOO Z3

19,990

Realme C25s
Realme C25s

9,999

Poco M3 Pro 5G
Poco M3 Pro 5G

13,999

Realme X7 Max 5G
Realme X7 Max 5G

26,999

Oppo F19
Oppo F19

18,990

Motorola Moto G40 Fusion
Motorola Moto G40 Fusion

13,999

POCO M2 Reloaded
POCO M2 Reloaded

9,499

OPPO A74 5G
OPPO A74 5G

17,990

Oppo A53s 5G
Oppo A53s 5G

14,990

Vivo V21 5G
Vivo V21 5G

29,990

Realme C25
Realme C25

9,499

Realme C21
Realme C21

7,999

Realme C20
Realme C20

6,799

Motorola Moto G60
Motorola Moto G60

17,999

iQOO 7
iQOO 7

31,990

Samsung Galaxy M42 5G
Samsung Galaxy M42 5G

21,999

Xiaomi Mi 11 Ultra
Xiaomi Mi 11 Ultra

69,999

Xiaomi Mi 11X Pro 5G
Xiaomi Mi 11X Pro 5G

39,999

Xiaomi Mi 11X
Xiaomi Mi 11X

29,999

Realme 8 5G
Realme 8 5G

13,999

Samsung Galaxy F02s
Samsung Galaxy F02s

8,999

Samsung Galaxy F12
Samsung Galaxy F12

10,999

POCO X3 Pro
POCO X3 Pro

18,999

Realme 8 Pro
Realme 8 Pro

17,999

Realme 8
Realme 8

14,999

Vivo X60 Pro Plus
Vivo X60 Pro Plus

69,990

Vivo X60 Pro
Vivo X60 Pro

49,990

Vivo X60
Vivo X60

37,990

OnePlus 9 Pro 5G
OnePlus 9 Pro 5G

64,999

OnePlus 9R 5G
OnePlus 9R 5G

39,999

OnePlus 9 5G
OnePlus 9 5G

49,999

Samsung Galaxy A72
Samsung Galaxy A72

34,999

Samsung Galaxy A52
Samsung Galaxy A52

26,499

Micromax In 1
Micromax In 1

10,499

Asus ROG Phone 5
Asus ROG Phone 5

49,999

Samsung Galaxy M12
Samsung Galaxy M12

10,999

Motorola Moto G30
Motorola Moto G30

10,999

Motorola Moto G10 Power
Motorola Moto G10 Power

9,999

Oppo F19 Pro Plus 5G
Oppo F19 Pro Plus 5G

25,990

Oppo F19 Pro
Oppo F19 Pro

21,490

Xiaomi Redmi Note 10 Pro Max
Xiaomi Redmi Note 10 Pro Max

18,999

Xiaomi Redmi Note 10 Pro
Xiaomi Redmi Note 10 Pro

15,999

Xiaomi Redmi Note 10
Xiaomi Redmi Note 10

11,999

Realme Narzo 30A
Realme Narzo 30A

8,999

Realme Narzo 30 Pro
Realme Narzo 30 Pro

16,999

Infinix Smart 5
Infinix Smart 5

7,199

Samsung Galaxy F62
Samsung Galaxy F62

23,999

Samsung Galaxy A12
Samsung Galaxy A12

12,999

Nokia 5.4
Nokia 5.4

13,999

Nokia 3.4
Nokia 3.4

11,999

Realme X7 Pro 5G
Realme X7 Pro 5G

29,999

Realme X7
Realme X7

19,999

Vivo Y31
Vivo Y31

16,490

Oppo Reno5 Pro 5G
Oppo Reno5 Pro 5G

35,990

Samsung Galaxy S21 Ultra 5G
Samsung Galaxy S21 Ultra 5G

1,05,999

Samsung Galaxy S21 Plus 5G
Samsung Galaxy S21 Plus 5G

81,999

Samsung Galaxy S21 5G
Samsung Galaxy S21 5G

69,999

Vivo Y12s
Vivo Y12s

9,990

Vivo Y51A
Vivo Y51A

17,990

Samsung Galaxy M02s
Samsung Galaxy M02s

8,999

Xiaomi Mi 10i
Xiaomi Mi 10i

21,999

Oppo A15s
Oppo A15s

11,490

Tecno Spark 6 Go
Tecno Spark 6 Go

8,499

Vivo V20 2021
Vivo V20 2021

24,990

Vivo Y20A
Vivo Y20A

11,490

Xiaomi Redmi 9 Power
Xiaomi Redmi 9 Power

11,999

Motorola Moto G9 Power
Motorola Moto G9 Power

11,999

Motorola Moto G 5G
Motorola Moto G 5G

20,999

Vivo V20 Pro
Vivo V20 Pro

29,990

Xiaomi Mi 10T
Xiaomi Mi 10T

35,999

Xiaomi Redmi 9i
Xiaomi Redmi 9i

8,299

Xiaomi Mi 10T Pro
Xiaomi Mi 10T Pro

39,999

Infinix Hot 10
Infinix Hot 10

9,999

Vivo V20 SE
Vivo V20 SE

20,990

Vivo V20
Vivo V20

24,990

Micromax In 1b
Micromax In 1b

6,999

Micromax In Note 1
Micromax In Note 1

10,999

OnePlus 8T
OnePlus 8T

42,999

Samsung Galaxy F41
Samsung Galaxy F41

15,499

Apple iPhone 12 Pro Max
Apple iPhone 12 Pro Max

1,29,900

Apple iPhone 12 Pro
Apple iPhone 12 Pro

1,19,900

Apple iPhone 12 Mini
Apple iPhone 12 Mini

69,900

Apple iPhone 12
Apple iPhone 12

79,900

Poco X3
Poco X3

16,999

Realme Narzo 20A
Realme Narzo 20A

8,499

Realme Narzo 20
Realme Narzo 20

10,499

Realme Narzo 20 Pro
Realme Narzo 20 Pro

13,999

Oppo F17
Oppo F17

16,990

Samsung Galaxy M51
Samsung Galaxy M51

22,999

Poco M2
Poco M2

10,999

Oppo F17 Pro
Oppo F17 Pro

22,990

Realme 7 Pro
Realme 7 Pro

19,999

Realme 7
Realme 7

14,999

Xiaomi Redmi 9A
Xiaomi Redmi 9A

6,799

Vivo Y20
Vivo Y20

12,990

Xiaomi Redmi 9
Xiaomi Redmi 9

8,999

Nokia 5.3
Nokia 5.3

13,999

Best Sellers