Samsung has announced the second edition of its ‘Happy Hours Sale’ in collaboration with Amazon India. The second edition of Happy Hours Sale will go live tomorrow, and the sale will be held between 12:00PM and 2:00PM.
As part of Happy Hours Sale, customers can buy Samsung On Series phones at discounted prices. The Galaxy On5 Pro will be available at Rs 6,990, while Galaxy On7 Pro will retail at Rs 7,490 during the sale period. The South Korean company says the search volumes for Galaxy On7 Pro spiked nearly three times during the first sale, thus indicating the interest in Samsung’s budget smartphone. Samsung Galaxy On5 Pro and Galaxy On7 Pro are generally priced at Rs 8,990 and Rs 9,490 respectively. The company is offering a discount of Rs 2,000 on both the models.
Samsung is the market leader in India’s smartphone space but it has been facing strong competition from Chinese smartphone maker Xiaomi. In the past year alone, Xiaomi has managed to match Samsung in terms of sales, and has performed better in metro cities with strong penetration.
Samsung is also offering Rs 8,000 cashback on its flagship Galaxy S8 and Galaxy Note 8 smartphones for those purchasing the devices from Paytm. The Galaxy Note 8 is available at an effective price of Rs 59,900, while Galaxy S8 and Galaxy S8+ are available at Rs 45,900 and Rs 50,900 respectively.
During the first edition, Samsung also offered discounts on Galaxy A series, Galaxy C series, and it seems the company will only offer discounts on Galaxy On series this time around. Amazon India will likely offer no-cost EMI options on purchase of these smartphones.