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Samsung sent samples of foldable displays to Oppo and Xiaomi: Report

It seems the company wants to grow the foldable smartphone ecosystem before launching its own product.

  • Published: August 31, 2018 5:20 PM IST
Samsung foldable smartphone prototype

Image Credit: Weibo

Apart from making its own smartphones, Samsung also supplies numerous hardware components (e.g. flash memory chips, display panels) to other companies for their devices. In fact, one of the chaebol’s subsidiaries – Samsung Display – is solely involved in the research, development, and manufacture of display panels for products such as smartphones and TVs.

Samsung has been rumoured to be working on a foldable smartphone for quite some time. Now, a report from ETNews has claimed that the company supplied samples of its foldable displays to two of China’s most-prominent smartphone manufacturers – Oppo and Xiaomi.

It may sound strange that the company is sending foldable displays to competitors even though its own product is not out yet, but apparently, there’s a rationale behind this move. It seems that the company wants to help the ecosystem of foldable smartphones grow and get customers acquainted with the new technology (and the devices it will bring), before unleashing its own smartphone with a foldable screen. If that is indeed the plan, this will also give Samsung time to burnish their own product, so that it stands a much better chance against established competition upon launch.

Watch: Samsung Galaxy Note 9 First Look

Whatever Samsung’s intentions may be, it’ll be interesting to see when we get to see the first foldable smartphones. Samsung recently took the wraps off its new Q900R QLED 8K TV at the ongoing IFA 2018 consumer electronics tradeshow in Berlin. The QLED display on Q900R, according to Samsung, features ‘Real 8K Resolution’, and can reach 4,000 nits of peak brightness. The feature allows the TV to produce four times more pixels than a 4K UHD TV, accounting for a total of more than 33 million pixels.

  • Published Date: August 31, 2018 5:20 PM IST