Bollywood superstar Shah Rukh Khan who has been chosen as the brand ambassador of Mukesh Ambani’s telecom venture, Reliance Jio will launch its 4G services today. Also Read - Qualcomm a key player in upcoming Reliance Jio-Google's low-cost Android smartphone
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It will be launched before the company’s employees at Reliance Corporate Park in Navi Mumbai on the eve of Dhirubhai Ambani’s birthday. At the special launch event, approximately 35,000 employees are expected at the venue itself and more than one lakh employees could attend the event via virtual platforms.
“I think the digital world, especially with Jio, will change from what I have understood till now since I am the brand ambassador. On 27th (December), when the soft launch happens, and we will do more in March-April, it will be revolutionary,” the Bollywood actor said in an interview to a news channel.
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While the soft launch of Reliance Jio 4G services for employees will happen today, the full-fledged commercial launch is expected sometime in March-April of 2016.