Music identifying app Shazam now lets you share identified tracks directly to Instagram Stories, thereby letting people know which song you heard in the noisy nightclub or crowded mall immediately. While it has been possible to share tracks to various platforms, including to Instagram as a direct post, the latest update will bring the ability to share the track’s Shazam page directly to Instagram Stories.
The Stories feature has quickly become one of the most popular forms of sharing and viewing updates among all social media platforms, and builds about the app’s functionality of being an image and video-centric social media platform. Allowing users to now share to Instagram Stories further enhances the sharing capabilities of the Shazam platform. What is actually shared is the track page on Shazam, which comes up either through searches, or when identified by the listening tool.
The feature will initially roll out for iOS, and will work provided you’ve updated to the latest version of the Shazam and Instagram apps. The feature will also be coming to Android soon, although there’s no firm timeline for this. Shazam’s sharing functionality also includes other popular apps such as WhatsApp, Facebook and LinkedIn, to name a few.
Shazam’s acquisition was announced late last year, with Apple set to buy the service. However, the approval for the acquisition only finally went through in September, after the EU gave its approval following concerns of the move being anti-competitive. Apple is acquiring Shazam for $400 million, and now has the approval to go ahead with its acquisition. While Shazam will likely keep operating in its current form within Apple, there could be certain changes to the way it works going forward.
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Shazam’s most popular offering is a music-identification tool, which lets users identify any song being played by using the device’s microphone to capture an audio clip and running that through the system. Users can then choose to access that track in a variety of streaming services, which in India include Google Play Music, Apple Music and Saavn, to name a few.