comscore Snapdeal launches ‘Snapdeal Ads’ platform to help its sellers promote their products
News

Snapdeal launches ‘Snapdeal Ads’ platform to help its sellers promote their products

snapdeal-logo

Snapdeal today launched a new platform called Snapdeal Ads for sellers on the e-commerce platform to promote their wares in order to reach a larger audience. Also Read - Amazon, Flipkart and others to add labels to Chinese goods sold online in India

Also Read - Lockdown 2.0: Amazon, Flipkart, E-commerce services allowed to operate in non-hotspot areas

snapdeal-ads-platform-screenshotSnapdeal Ads is an advertising platform, which will help sellers increase the visibility of their products through ads. These ads will be similar to product listings that you see on Snapdeal, albeit with a small Sponsored Ads banner on top. These will be visible on Snapdeal’s desktop and mobile websites as well as its apps. Also Read - Oppo Reno 2Z now available on pre-order: Price in India, specifications and all you need to know

These sponsored ads will be targeted at users based on their location, interests and buying behavior, and the promoted products will get more visibility than similar non-promoted products. The platform will also let sellers get a return on investment for their advertising campaigns as well as let them measure and monitor their audience, sales and revenue in real-time.

The announcement comes a couple of months after Snapdeal acquired Silicon Valley-based startup, Reduce Data, for an undisclosed sum. The startup had its own programmatic advertising platform for advertising strategies as well as delivering return on investment for advertising campaigns. Snapdeal Ads will be rolled out in phases for more than 200,000 sellers starting next week. Prices for ads start from Rs 1,000.

Snapdeal Ads will strengthen discovery tools on the marketplace, providing multiple touch points for customer-seller engagement, Anand Chandrasekaran, Chief Product Officer, Snapdeal said. The advertising tools will help our over two-lakh strong seller community simplify their business journey and boost overall revenues as more users discover their products.

ALSO READ: Snapdeal to be profitable in the next 3 years: CEO Kunal Bahl

This isn t the first time Snapdeal has launched a feature dedicated to its sellers. In September, the company launched a SD Advisor program, which essentially provided its sellers with a personal adviser to assist them in business management. These personal advisers provide sellers with market insights, but also help them establish their brand and grow their e-commerce business on Snapdeal.

For the latest tech news across the world, latest PC and Mobile games, tips & tricks, top-notch gadget reviews of most exciting releases follow BGR India’s Facebook, Twitter, subscribe our YouTube Channel.
  • Published Date: November 30, 2015 10:01 AM IST
  • Updated Date: November 30, 2015 10:03 AM IST



new arrivals in india

Realme Narzo 20A
Realme Narzo 20A

8,499

Realme Narzo 20
Realme Narzo 20

10,499

Realme Narzo 20 Pro
Realme Narzo 20 Pro

14,999

Oppo F17
Oppo F17

17,990

Samsung Galaxy M51
Samsung Galaxy M51

24,999

Poco M2
Poco M2

10,999

Oppo F17 Pro
Oppo F17 Pro

22,990

Realme 7 Pro
Realme 7 Pro

19,999

Realme 7
Realme 7

14,999

Xiaomi Redmi 9A
Xiaomi Redmi 9A

6,799

Vivo Y20
Vivo Y20

12,990

Xiaomi Redmi 9
Xiaomi Redmi 9

8,999

Nokia 5.3
Nokia 5.3

13,999

Motorola Moto G9
Motorola Moto G9

11,499

Realme C15
Realme C15

9,999

Realme C12
Realme C12

8,999

Samsung Galaxy Note 20
Samsung Galaxy Note 20

77,999

Xiaomi Redmi 9 Prime
Xiaomi Redmi 9 Prime

9,999

Oppo Reno4 Pro
Oppo Reno4 Pro

34,990

Samsung Galaxy M01 Core
Samsung Galaxy M01 Core

5,499

Realme 6i
Realme 6i

12,999

Asus Rog Phone 3
Asus Rog Phone 3

49,999

OnePlus Nord
OnePlus Nord

24,999

Infinix Smart 4 Plus
Infinix Smart 4 Plus

7,999

Xiaomi Redmi Note 9
Xiaomi Redmi Note 9

11,999

Samsung Galaxy M01s
Samsung Galaxy M01s

9,999

Vivo X50 Pro 5G
Vivo X50 Pro 5G

49,990

Vivo X50 5G
Vivo X50 5G

34,990

Realme C11
Realme C11

7,499

Poco M2 Pro
Poco M2 Pro

13,999

Realme X3
Realme X3

24,999

Realme X3 SuperZoom
Realme X3 SuperZoom

27,999

Tecno Spark Power 2
Tecno Spark Power 2

9,999

Oppo A12
Oppo A12

9,990

Oppo A52
Oppo A52

16,990

Samsung Galaxy A21s
Samsung Galaxy A21s

15,999

Oppo Find X2
Oppo Find X2

64,990

Motorola One Fusion Plus
Motorola One Fusion Plus

17,499

Samsung Galaxy A31
Samsung Galaxy A31

20,999

Samsung Galaxy M01
Samsung Galaxy M01

8,999

Samsung Galaxy M11
Samsung Galaxy M11

10,999

Infinix Hot 9 Pro
Infinix Hot 9 Pro

9,999

LG Velvet
LG Velvet

Price Not Available

Xiaomi Mi Note 10 Lite
Xiaomi Mi Note 10 Lite

Price Not Available

Apple iPhone SE 2020
Apple iPhone SE 2020

42,500

Honor 30 Pro
Honor 30 Pro

Price Not Available

Honor 30
Honor 30

Price Not Available

OnePlus 8
OnePlus 8

44,999

OnePlus 8 Pro
OnePlus 8 Pro

54,999

Xiaomi Redmi Note 9 Pro
Xiaomi Redmi Note 9 Pro

13,999

Motorola Moto E4
Motorola Moto E4

8,999

Samsung Galaxy On Max
Samsung Galaxy On Max

9,775

nubia N2
nubia N2

15,999

Karbonn K9 Kavach 4G
Karbonn K9 Kavach 4G

5,290

Motorola Moto C Plus
Motorola Moto C Plus

6,999

Best Sellers