Samsung captured close to 50 percent smartphone market share in India in 2012, according to a Cyber Media Research report that tracks shipments of most handset vendors operating in the country. According to the report, Samsung had 43.1 percent smartphone market share at the end of 2012, which does not include the Galaxy Note and the Galaxy Note II, which the market research outfit classifies as phablets and does not include in its smartphone shipment numbers. Also Read - Indian smartphone market grew by 10 percent in 2018 as Xiaomi lead the charge: Canalys
Nokia followed Samsung with a low 13.3 percent market share, with Sony displacing BlackBerry for the third spot at 8.2 percent of total smartphone shipments in the year. Nokia, however, surprisingly retained its overall numero uno position in the handset market with its 21.8 percent market share of overall shipments, followed by Samsung at 13.7 percent and Micromax at 6.6 percent. The report claims that Nokia captured 22.5 percent of overall feature phone shipments. Also Read - Indian government to postpone tariffs on imported smartphone touch panels: Report
Talking about the overall handset market, India still remains a predominantly feature phone market with 206.4 million shipments of feature phones against 15.2 million smartphones, taking the entire market size to 221.6 million units. This is a 20.8 percent growth over 2011. Smartphones, however, outgrew the handset market with shipments increasing by 35.7 percent year-on-year. Also Read - Micromax to foray into South Africa as it looks to boost international operations
Convergence Catalyst, a boutique research and advisory firm, reckons that India’s smartphone market will increase by over 100 percent in 2013, crossing 44 million units by the end of the year. The firm estimates that sub-$200 smartphones will contribute over 60 percent of the smartphone market while Apple and Samsung will be the leading players in the over USD 450 segment with over 80 percent (volume) share between them.