Even as Apple s global sales have slowed down, India has emerged as the lone bright star. In the last couple of years, Apple has shifted its focus on the Indian market with CEO Tim Cook pretty vocal about his interests in India. Now, once again he has highlighted the company s impact on the Indian economy. Also Read - Apple AR headset to launch in late 2022 with mac-level computing power: KuoAlso Read - Xiaomi India could soon start a repair program similar to Apple's Self Service Repair program
Cook is one of the top executives in the US who held a meeting with Indian Prime Minister Narender Modi, who is visiting the US this week. During the meeting, Cook revealed that the company is intending to harness renewable energy for its India operations within next six months, reported Reuters. He also pointed out that Apple had generated 740,000 jobs in India through app-economy whereas Indian developers had developed about 100,000 apps for Apple s App Store. ALSO READ: Apple sees first revenue decline in 13 years; but iPhone sales grow 56% in India Also Read - Apple starts sending alerts to users impacted by Pegasus spyware
Cook s meeting with Modi comes at a time when the company is engaged in talks with the Indian government for full-fledged manufacturing setup in the country. Apple is also looking to open its Apple Stores in India. The company has tied up with Wistron to begin assembling of the iPhone SE in the country. According to reports, the first tranche of Assembled in India iPhone SE units have already hit the market.
Apple s increased focus on the Indian market comes in the wake of slowed global sales. including its key market China. India, on the other hand, has continued to help Apple gain positive growth. Along with Samsung, Apple dominates the Rs 30,000 and above price segment of smartphones. According to a recent Counterpoint study, Apple had 43 percent market share. While presenting the second quarter earning report last year, Apple claimed to have registered a 56 percent rise in iPhone sales in India. ALSO READ: Apple earnings: Tim Cook reports double digit growth in India even as global iPhone sales flatten
Apple in the past has also highlighted it had registered double digit growth in sales in India, setting a new March record. “We have a ton of energy going into the country on a number of fronts,” Cook is quoted as saying to analysts during the earnings call. “We believe, particularly now that the 4G infrastructure is going in the country and it’s continuing to be expanded, there is a huge opportunity for Apple there.”
Apple is also banking on increased adoption of 4G LTE in India and overall improved infrastructure. The 4G network investment really began rolling in in a significant way toward the last quarter of last year, as you know. But they are moving fast. They re moving at a speed that I have not seen in any other country in the world once they were started. And it is truly impressive , Tim Cook had said.