comscore Truecaller eyes 200 million users in India by 2016, not bothered by Android N’s native call block feature
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Truecaller eyes 200 million users in India by 2016, not bothered by Android N’s native call block feature

Truecaller, which now has over 100 million users in India, expects its base to double to 200 million by end of this year. It also plans to launch several new features to customize it for Indian users.

truecaller-logo-stock-bgr-india

Popular third-party call and message filtering app Truecaller recently went past 100 million users base in India. Truecaller is now eyeing 200 million users base by end of this year as it has raced to 120 million users already in the country. The revelation was made by company s co-founders Alan Mamedi and Nami Zarringhalam during a media briefing. Also Read - Samsung and LG confirm presence at in-person CES 2022

Also Read - Honor phones to come with Google Mobile Services: Report

Also Read - Truecaller on Android can now clean up your SMS inbox spam with one tap

Besides fine tuning the existing app, the company aims to launch more India-specific features like offline support, which it says is one of the top requested features. The support will allow users to look up phone numbers and access other key features when not connected to the Internet.

But that is not the only the new feature that the company is focusing on. During the briefing, the co-founders revealed they will be looking to expand Truecaller integration with other services. The company had recently launched TrueSDK, a new platform that enables third party services to use Truecaller for easier user authentication and activation.

ALSO READ: Truecaller hits 200 million users milestone, launches new contact tagging feature

To begin with it has tied up with the likes of Quikr, Mobikwik, redBus, CarDekho, BharatMatrimony.com, ixigo, OYO Rooms, FreshMenu, Terraa, Cash Care and ShopClues. Going forward the company may expand the number of partners in the country. Though the company did not reveal the names, it hinted it has already zeroed in on a few new partners.

When asked about inevitable challenge from Google s Android N that will bring smarter number blocking feature, Truecaller pointed out that Android N hasn t launched yet and it is not very clear how the final service will work.

ALSO READ: Android N developer preview: Top 10 new features of Google s latest Android OS

Google s recently released Android N Developer Preview comes with better call blocking and management features. Google has now extended number blocking features from calls to texts including Hangouts. Users can carry forward the data of blocked numbers to other apps as well as across devices through the Backup and Restore. The feature is going to be highly beneficial for Android users while dealing with pesky texts and calls. But at the same time this will threaten third-party call and message filtering apps such as Truecaller.

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  • Published Date: March 15, 2016 10:30 AM IST
  • Updated Date: March 15, 2016 10:34 AM IST



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