Twitter is once replacing its head of product. As part of an executive shuffle, Twitter has elevated Kayvon Beykpour, the former CEO of Periscope, Twitter’s live-streaming service and its current GM of video, as top product boss at the micro-blogging platform. Also Read - Explained: Can Twitter get banned in India?Also Read - Twitter vs government: Twitter India loses legal protection for not complying with IT rules on time
Ed Ho, the former VP of both product and engineering, has been on leave from the company since May. Recode reports that he is now stepping down from his dual role and into a part-time role to help Twitter with its safety and abuse efforts. Twitter is splitting the job handled by Ho in two with Beykpour handling the product and Mike Montano taking over the engineering division for the company. Also Read - Twitter friends/followers seeking your unwanted attention could be Unmentioned
Montano has been at Twitter since 2011 and was recently overseeing engineering for Twitter’s product team. Twitter has had a really tough luck with finding an executive for the top product job. Beykpour is the sixth executive to lead Twitter product since early 2014. The lack of a product head at the helm for a significantly long duration has affected the roadmap of Twitter in the past.
It is not clear whether Twitter plans to stick with its existing product roadmap once Beykpour takes over or whether there will be new product changes. In comparison, Facebook’s Chris Cox has been the product head at the social media giant for more than 12 years.
Beykpour has been at the company for almost four years and is believed to be close with CEO Jack Dorsey. Dorsey promoted him to the executive team more than two years ago. “We’re setting ourselves up for the future. Simplifying how we manage will help us make faster decisions and be more creative and inventive in what we build for the people and businesses who use Twitter,” a company spokesperson told Recode.
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Twitter has repositioned the platform with focus on videos in the past few quarters. Beykpour’s expertise in the video department could have been the reason for his elevation. The report also notes that Beykpour’s video team is joining the broader product team. He and Montana will report directly to Dorsey, who now had nine direct reports.