comscore Watch Samsung's latest Galaxy S6 Edge ads take blatant potshots at Apple's iPhone 6
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Watch Samsung's latest Galaxy S6 Edge ads take blatant potshots at Apple's iPhone 6

From patent lawsuits to the all out war during the Ice Bucket Challenge viral phase, Samsung and Apple rivalry go way back. Now, Samsung has done it again with its latest ads for the Galaxy S6 Edge.

samsung ad

From patent lawsuits to the all out war during the Ice Bucket Challenge viral phase, Samsung and Apple rivalry go way back. Now, Samsung has done it again with its latest ads for the Galaxy S6 Edge. The company has uploaded two videos on YouTube that compare the smartphone directly to the iPhone 6 and lets its fans know of all the key things that the Galaxy S6 Edge has, but the iPhone 6 doesn’t. Also Read - Samsung Galaxy A03 with 48MP camera, 5,000mAh battery announced

The first ad shows off the smartphone’s wireless charging capabilities, and the wide angle selfie feature. It blatantly says that the iPhone 6 cannot take as wide a photo in selfie mode, as the Galaxy S6 Edge can. It even mocks Apple’s flagship for its inability to charge wirelessly. Also Read - Samsung permanently discontinues the Galaxy Note series … for good

The second ad boasts the Edge display that the iPhone 6 clearly lacks. It shows off the color notification when the top five contacts call, and the edge notification panel that shows Twitter, incoming mails, stock updates and a lot more. The company ends both the videos by saying ‘6 is greater than 6, not all smartphones are created equal’ announcing the verdict that the Galaxy S6 Edge is much better than the iPhone 6. Also Read - Samsung Galaxy S22 Ultra camera details tipped: All you need to know

RELATED: Samsung Galaxy S6 vs Apple iPhone 6: Specifications, features compared

With the iPhone 6 and iPhone 6 Plus, Apple has for the first time opted for larger displays. The screen size was a significant difference between Samsung and Apple smartphones. After the launch of the new iPhones, Samsung experienced a drop in profit, as much as 39 percent in first quarter when compared to the same period last year, as many users shifted to Apple’s flagship offerings. However, the company said that it expects the profits to increase now, with the increase in demand of the Galaxy S6 Edge.

Just a few days ago, Samsung was reported to have regained the top spot in the premium smartphone market segment (priced above Rs 30,000) in India as well. Samsung achieved 46 percent market share in the first four months of 2015, while Apple accounted for 42 percent. This surge in market share has been attributed to higher demand for smartphones like Galaxy S6, Galaxy S6 Edge, Galaxy Note 4 Edge and Galaxy A7.

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  • Published Date: June 5, 2015 2:18 PM IST


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