comscore Whoa! UK man orders Apple online, gets a brand new expensive iPhone SE 2020 instead
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UK man orders Apple, the fruit, online, gets a brand new iPhone SE 2020 instead

A man in the United Kingdom (UK) ordered apples (the fruit) via an online platform but received a brand new iPhone instead. Here's what happened.

apple iphone se

In a recent incident, a man in the United Kingdom (UK) ordered apples (the fruit) via an online platform but received a brand new iPhone instead. Now, that’s called a good luck. Isn’t it? Here’s what exactly happened. Also Read - Apple will now allow users to review default apps like Phone, Messages, Photo Safari and more

A UK man, goes by the name Nick James aged 50 placed an order on Tesco’s website recently. When James went to the company’s local store to collect his ordered groceries in Twickenham, the store workers told him that there’s a surprise waiting for him. Also Read - Apple gets sued in China for selling iPhones without charger, suggests report

They said that there was a ‘surprise’ in his bag. Also Read - Apple Watch Series 7 review: Should you upgrade from your old Apple Watch?

James, all excited, opened the bag and was surprised to to see the iPhone SE retail box hidden away in the ‘click and collect order’.

“Apparently we ordered apples and randomly got an apple iPhone! Made my sons week!” James took to microblogging site Twitter to reveal details related to the same. He also shared images of the packed iPhone SE with a card explaining the gift. You know what’s best? James also got apples he ordered — we mean the fruit.

“I was half expecting the surprise to be an Easter egg or something – I was a little bit shocked to say the least,” James told Daily Mirror.

A report coming from Metro stated that this wasn’t unintentional. It is revealed that this was a part of a promotional campaign called a “super substitute”. Under this campaign, Tesco Mobile surprise click and collect members by replacing their order with something exiting and unexpected.

“Tesco Mobile is giving away 80 items in total until April 18 at a handful of stores. Winners are chosen at random, and you need to purchase certain items to be in with a chance of getting a ‘super substitute’,” the report stated.

The supermarket chain noted, “Tesco Mobile’s ‘Super Subs’ has been created to show how amazing things can happen when the worlds of supermarket and mobile come together – all while putting a smile on shopper’s faces.”

The report has also revealed that it’s not just the iPhone, some customers have got tables and AirPods as well as a part of the campaign.

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  • Published Date: April 18, 2021 12:19 PM IST
  • Updated Date: April 18, 2021 12:31 PM IST


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