comscore Will Office for iPad be the Surface’s death knell?
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Will Office for iPad be the Surface’s death knell?

  • Updated: April 1, 2014 2:36 PM IST
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surface-ipad-adMicrosoft finally released Office for iPad last week to both great acclaim and lucrative sales. However, this success story has raised some questions about what this means for Microsoft s young hardware division and most specifically its Surface tablet. Forbes contributor Gene Marks makes the case that the Surface died the minute Microsoft decided to bring Office to the iPad, although he sees that as a positive sign for the company s future. Also Read - Microsoft buys developers of Fallout, Wolfenstein, Doom, Elder Scrolls ahead of Xbox sales

Also Read - Xbox Series X, Series S pre-orders in India starting September 22

Although the Surface is far from dead and Microsoft will continue cranking them out as long as it wants to, Marks does make some solid points about how Microsoft now seems much less intent on protecting Windows at all costs and much more interested in opportunistically releasing its best software wherever people want to use it. Also Read - Microsoft's Your Phone App gets new features with the latest update

The company has officially abandoned its Windows First policy, Marks writes. [Microsoft CEO Satya Nadella] has no emotional ties to Windows. He looks at a world today where the great majority of devices sold now and in the future will not have Windows installed on them. And he s OK with that. This is opportunity for a company like Microsoft. And he s positioning his company to take advantage of that opportunity.

When you get down to it, there was no good reason for Microsoft to not release Office for the iPad, even if it means that it will sell even fewer of its own Surface tablets. Given that Surface sales were already weak in the first place, it s hard to imagine that keep Office off the iPad and Android tablets would give them a big boost. And Microsoft simply cannot go back to the days when Windows was the one and only platform those days are dead and gone and Microsoft seems to know that it will need to adapt to this post-monopoly reality instead of clinging to the past.

For the latest tech news across the world, latest PC and Mobile games, tips & tricks, top-notch gadget reviews of most exciting releases follow BGR India’s Facebook, Twitter, subscribe our YouTube Channel.
  • Published Date: April 1, 2014 12:26 PM IST
  • Updated Date: April 1, 2014 2:36 PM IST



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