comscore Xiaomi Mi 4 with metal body to launch in China on July 22

Xiaomi Mi 4 with metal body to launch in China on July 22


Xiaomi co-founder Bin Lin has revealed that the company will launch its latest flagship smartphone, the Mi 4, on July 22, which is a week after the Chinese smartphone vendor debuts in India with the previous generation Mi 3 smartphone. The timing of the launch of the Mi 4 with respect to the commencement of the brand’s India operations is a bit baffling as it could have launched in India with its latest and greatest smartphone. Also Read - Xiaomi 12, Xiaomi 12X, Xiaomi 12 Pro might launch by the end of this month

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For Xiaomi, China will continue to remain its focus market, where it is among the top three smartphone vendors with a 10 percent market share. Only Samsung and Lenovo are ahead of Xiaomi. Given the usual shortage of units to sell – Xiaomi makes products available in blocks of 100,000 units that are snapped up within seconds – it is unlikely that the Mi 4 will launch in India anytime soon. But then stranger things have happened.

Bin Lin teases that the Mi 4 will be made out of metal, which is line with last week’s leaks that showed photos of an unknown Xiaomi smartphone with a metal chassis. Little is known about the specifications of the Mi 4 apart from the fact that it would have really thin bezels and probably a unibody design. Knowing Xiaomi, we would expect them to use the latest hardware components available at the moment, which could be Qualcomm’s Snapdragon 805.

Xiaomi will launch its first smartphone in India, the Mi 3, on July 15. It is priced at Rs 14,999 for the 16GB version and is likely to be retailed via Flipkart.

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  • Published Date: July 10, 2014 9:26 AM IST
  • Updated Date: July 17, 2014 3:53 PM IST

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