Xiaomi is all set to launch the first smartphone of its new brand Poco, the Poco F1 in a launch event in New Delhi. As previously reported, it is likely that Xiaomi is planning to take on its competition by offering a smartphone with top-of-the-line specifications at an aggressive pricing. The device is likely to compete in the mid-premium price segment with other devices such as the OnePlus 6 and the Asus Zenfone 5Z. Xiaomi has not revealed any details about the upcoming device including the specifications and availability at the time of writing.
It is possible that the device will be available as a Flipkart exclusive if we are to go by the teasers posted on the Flipkart website. The company started posting teasers about the Poco brand a few weeks back, and shortly after it sent us an invite for the event. The event is scheduled to start at 12:30PM, and we will be following everything that will take place at the event. Join us here to stay updated with the latest updates from the Poco F1 by Xiaomi launch event.
#POCOF1 will also have official product launches in at Indonesia, Hong Kong, and France on August 27, 2018. So be sure to look out for pricing and availability if you're tuned in from those regions. #MasterOfSpeed pic.twitter.com/NnFRouuvNb
— POCO India (@IndiaPOCO) August 22, 2018
Save the date! #POCOF1 – the #MasterOfSpeed exclusively goes on sale on at August 29th at 12 PM on https://t.co/DREiXVqBDe and @Flipkart. pic.twitter.com/InjdpqVPWy
— POCO India (@IndiaPOCO) August 22, 2018
Never before offer from @reliancejio! Extending Rs. 8000 instant benefits and up to 6TB high speed data. #POCOF1 #MasterOfSpeed pic.twitter.com/exDzZLXf4J
— POCO India (@IndiaPOCO) August 22, 2018
#Xiaomi #PocoF1 launched in India with @Qualcomm #Snapdragon845: Price, specifications and features https://t.co/sJxIXv24S9@XiaomiIndia @Xiaomi #POCOPHONEF1 @IndiaPOCO @GlobalPocophone pic.twitter.com/FGF7YWuZwY
— BGR India (@BGRIndia) August 22, 2018
For first sale on Aug 29, 12PM on Flipkart https://t.co/l2T3PESbgm #POCOF1 will come with Rs 1,000 discount on #HDFC cards pic.twitter.com/sFYrP9nNFr
— BGR India (@BGRIndia) August 22, 2018
First time ever in India! #POCOF1 officials skins worth Rs. 299 will also be available. #MasterOfSpeed pic.twitter.com/tB6SQu4VpK
— POCO India (@IndiaPOCO) August 22, 2018
#POCOF1 also comes with a free super soft case worth included in the box. We're also bringing an Ultra-slim case worth ₹399 and an Armoured case worth ₹799. #MasterOfSpeed pic.twitter.com/BHnBfpAEgu
— POCO India (@IndiaPOCO) August 22, 2018
POCO is also launching official cases and skins for the POCO F1 in the market.
We'd like to give a huge shout-out to @HDFC_Bank. Get flat ₹1000 off on HDFC Bank Debit and Credit cards. Also applicable on EMI transactions. #POCOF1 #MasterOfSpeed pic.twitter.com/wua9OceGVn
— POCO India (@IndiaPOCO) August 22, 2018
Here is the mega launch offer for #POCOF1
POCO F1 (6GB+64GB) – ₹20,999
POCO F1 (6GB+128GB) – ₹23,999
POCO F1 (8GB+256GB) – ₹28,999
POCO F1 Armoured Edition (8GB+256GB) – ₹29,999
This makes the #MasterOfSpeed the most affordable flagship with Snapdragon 845! How is that! pic.twitter.com/MKr4L2pQey— POCO India (@IndiaPOCO) August 22, 2018
POCO F1 with 6GB RAM & 64GB internal storage for Rs. 20,999, 6GB RAM & 128GB internla strage for Rs 23,999, and the 8GB RAM & 256GB RAM for Rs. 28,999. The Kevlar variant with 8GB RAM & 256GB RAM for Rs 29,999.
Competition devices like the @OnePlus_IN OP6 and @SamsungMobileIN Galaxy S9 with similar specs are priced at around ₹34,999 and ₹57,990 respectively. What should be the price of #POCOF1? Tell us what you think is the fair price. #MasterOfSpeed pic.twitter.com/vckOLcPrnJ
— POCO India (@IndiaPOCO) August 22, 2018
POCO is also leveraging the supply chain ecosystem created by @XiaomiIndia and will use Xiaomi's 6 manufacturing facilities to locally manufacture #POCOF1 and achieve aggressive pricing. #MasterOfSpeed #MakeInIndia pic.twitter.com/z29I0YGj78
— POCO India (@IndiaPOCO) August 22, 2018
POCO F1 will be Made in India and the 1000 Xiaomi service centers across the country will support the device.
We are reaching the end, and here are all the specs of #POCOF1 – #Poco by @xiaomi @XiaomiIndia – Wait for price pic.twitter.com/b5scCEOiS2
— BGR India (@BGRIndia) August 22, 2018
.@Android 9.0 Pie for MIUI for #POCO will come in Q4. #POCOF1 @IndiaPOCO @xiaomi @XiaomiIndia pic.twitter.com/G41WBfXDOM
— BGR India (@BGRIndia) August 22, 2018
Just FYI by @jaimani – #MIUI by #Poco wins over @oneplus #OxygenOS – #POCOF1 vs #OnePlus6 pic.twitter.com/QgLm3wtq5l
— BGR India (@BGRIndia) August 22, 2018
The kernel source code will be available on @github on 29th August 2018. #MIUIForPOCO #POCOF1 pic.twitter.com/ZXuJlBy1Nu
— MIUI India (@MIUI_India) August 22, 2018
Kernel sources of MIUI for POCO will be available to the community. #MIUIForPOCO #POCOF1 pic.twitter.com/yONewpKbV9
— MIUI India (@MIUI_India) August 22, 2018
We've integrated 20+ deep system optimization to provide a smooth experience. #MIUIForPOCO #POCOF1 pic.twitter.com/mvgxRCTZyf
— MIUI India (@MIUI_India) August 22, 2018
Swiping performance on MIUI for POCO is +21% faster. #MIUIForPOCO #POCOF1 pic.twitter.com/KlRgJtEp2G
— MIUI India (@MIUI_India) August 22, 2018
Android P is coming to POCO F1 will come in 2018 Q4.
MIUI for POCO beats another smartphone brand UI in app startups. #MIUIForPOCO #POCOF1 pic.twitter.com/kuSRHo1veV
— MIUI India (@MIUI_India) August 22, 2018
We've made systematic optimization for the top popular application which aims to make app launch speed faster. #MIUIForPOCO #POCOF1 pic.twitter.com/BQAHtvVGkC
— MIUI India (@MIUI_India) August 22, 2018
With these optimizations, the app startups are +28% faster. #MIUIForPOCO #POCOF1 pic.twitter.com/PtuKEXcLid
— MIUI India (@MIUI_India) August 22, 2018
We bring you a new technology called as turbocharged engine. #MIUIForPOCO #POCOF1 pic.twitter.com/QlnMHPRB2j
— MIUI India (@MIUI_India) August 22, 2018
The POCO launcher (Beta) will be available on @GooglePlay Store on 29th August 2018. #MIUIForPOCO #POCOF1 pic.twitter.com/FABZovCf8P
— MIUI India (@MIUI_India) August 22, 2018
We've taken care of users privacy & now you can hide icons to have better privacy controls. You can unlock them using a unique password. #MIUIForPOCO #POCOF1 pic.twitter.com/Mi9K9qQ4mE
— MIUI India (@MIUI_India) August 22, 2018
MIUI for POCO automatically groups apps according to different categories. #MIUIForPOCO #POCOF1 pic.twitter.com/xpfaZIknnj
— MIUI India (@MIUI_India) August 22, 2018
The new app drawer facilitates better app searches. We've taken into consideration the thumb area & moved the search bar at the bottom allowing you for better app search. #MIUIForPOCO #POCOF1 pic.twitter.com/nfg4dqaY6i
— MIUI India (@MIUI_India) August 22, 2018
Let's talk about POCO launcher. #MIUIForPOCO #POCOF1 pic.twitter.com/xt4XnswWJL
— MIUI India (@MIUI_India) August 22, 2018
Check out these selfies #ShotOnPOCOF1. Are you game for better selfies? #POCOF1 #MasterOfSpeed pic.twitter.com/dRaCICGelg
— POCO India (@IndiaPOCO) August 22, 2018
We bring you MIUI for POCO. A brand new user interface that gives you fast & seamless experience. #MIUIForPOCO #POCOF1 pic.twitter.com/FTs7kC3NwT
— MIUI India (@MIUI_India) August 22, 2018
To deliver fast & seamless experience, we focused on 3 different components on MIUI for POCO.
1. POCO launcher.
2. Turbocharged engine.
3. Fast updates. #MIUIForPOCO #POCOF1 pic.twitter.com/qFYzlmv6HR— MIUI India (@MIUI_India) August 22, 2018
There are three main changes in the software with the focus on the new POCO launcher, faster updates, and a turbocharged engine.
POCO F1 will come with a new software experience, “MIUI for POCO”.
With Super Pixel, #POCOF1's selfie camera also features AI scene detection that intelligently recognizes up to 10 scenes & optimizes the selfie's background in real-time. This, in addition to AI beautify, ensures that your selfies are on point, all the time. #MasterOfSpeed pic.twitter.com/KqUmUhrwpb
— POCO India (@IndiaPOCO) August 22, 2018
#POCOF1 also brings a 20MP high-resolution selfie camera and with it also the same selfie camera module that's used on Xiaomi's #Mi8. With Xiaomi's very own Super Pixel, the selfie camera features 1.8μm pixel size (effective) for superior photos in low-light. #MasterOfSpeed pic.twitter.com/SyU7eMsp8M
— POCO India (@IndiaPOCO) August 22, 2018
Check out these photos shot with AI mode enabled on #POCOF1, the #MasterOfSpeed. What kind of photography are you most looking forward to? pic.twitter.com/r15tCaRPaF
— POCO India (@IndiaPOCO) August 22, 2018
Jai is showing off a number of camera samples to talk about what POCO has done in the camera segment to improve image quality.
Check out these shots to know how real-time AI on #POCOF1 can turn a good photo into a great one! See the difference with the #MasterOfSpeed. Do you want photos like these? pic.twitter.com/VTQD5Kpix4
— POCO India (@IndiaPOCO) August 22, 2018
Beyond portraits, #POCOF1 is also able to intelligently recognize 206 scenes across 25 categories and implement real-time optimizations to the photo. #MasterOfSpeed pic.twitter.com/EVPmd9oaO9
— POCO India (@IndiaPOCO) August 22, 2018
#POCOF1 packs 12MP 1.4um Pixel senors with dual-pixel autofocus from #Sony and secondary 5MP sensor from #Samsung – @jaimani #Poco by @xiaomi – @XiaomiIndia pic.twitter.com/PKh6P4h998
— BGR India (@BGRIndia) August 22, 2018
Shooting portraits against light can be a difficult task. But #POCOF1's AI backlit detection helps detect the backlit condition and intelligently optimizes exposure and detailing, keeping your subject in clear focus. Crazy silhouettes are now just a tap away! #MasterOfSpeed pic.twitter.com/7e6sGrWk7R
— POCO India (@IndiaPOCO) August 22, 2018
#POCOF1 also features real-time AI photography, a feature that was also implemented on the Xiaomi #Mi8. With this, the AI first identifies what you are trying to shoot and then automatically optimizes the camera to give you the perfect results. #MasterOfSpeed pic.twitter.com/p8khWikyw9
— POCO India (@IndiaPOCO) August 22, 2018
Here are some crisp rear dual camera photos #ShotOnPOCOF1! Impressive, right? #POCOF1 #MasterOfSpeed pic.twitter.com/UzPkWNlOcv
— POCO India (@IndiaPOCO) August 22, 2018
Mani is now comparing the device with Samsung Galaxy S9 and the OnePlus 6.
#POCOF1 also features dual-pixel autofocus on the main camera. This allows the camera to have up to 12 million focus point at any one time, which is almost 30x more than traditional PDAF focusing. This results in super-fast autofocus and superior photos. #MasterOfSpeed pic.twitter.com/JtJFoyZnUA
— POCO India (@IndiaPOCO) August 22, 2018
#POCOF1's 12MP primary camera sensor has massive 1.4um pixels. More light per pixel means better low-light photography. In fact, the Sony IMX 363 is very similar to the Sony IMX 362 that Google used in the Pixel 2 last year. #MasterOfSpeed pic.twitter.com/fdzDmS5Xr1
— POCO India (@IndiaPOCO) August 22, 2018
#POCOF1 comes in three colors – Rosso Red, Graphite Black and Blue. But wait there's one more 'Armour Edition' with Kevlar.
@jaimani @XiaomiIndia #Poco by @xiaomi pic.twitter.com/VHy9505uaY
— BGR India (@BGRIndia) August 22, 2018
#POCOF1 features a 12MP+5MP rear dual camera setup. The 12MP Sony IMX 363 sensor is the same as the one used on the Xiaomi #Mi8 and #MiMIX2S. The secondary 5MP sensor captures depth information for amazing portraits. #MasterOfSpeed pic.twitter.com/vxvLvf5cqT
— POCO India (@IndiaPOCO) August 22, 2018
To round it all up, #POCOF1 will be made available in premium polycarbonate, a material that's durable and comes in 3 exciting colors. We're also bringing you the Armored edition with real Kevlar for the most premium flagship you've ever experienced! #MasterOfSpeed pic.twitter.com/PcTtqNA1jY
— POCO India (@IndiaPOCO) August 22, 2018
The Kevlar used in #POCOF1 Armoured Edition is 5 times more expensive than glass, making this variant our most premium smartphone yet! It's both scratch & wear resistant and looks is extremely grippy to hold on to. What do you think of this one, guys? #MasterOfSpeed pic.twitter.com/CePHg1hZA7
— POCO India (@IndiaPOCO) August 22, 2018
With #POCOF1, we're also bringing you a variant that takes durability to a whole new level. Introducing POCO F1 Armoured Edition! Made from Kevlar Aramid Fiber, imported directly from DuPont USA, we're putting the stuff that kept astronauts safe, in the #MasterOfSpeed pic.twitter.com/uoOcdsSZhB
— POCO India (@IndiaPOCO) August 22, 2018
Here's a quick look of #POCOF1 specs so far. #POCO by @xiaomi pic.twitter.com/pn8fTkr5IY
— BGR India (@BGRIndia) August 22, 2018
Just like @XiaomiIndia, product quality is of utmost importance to us. And because we're backed by Xiaomi's infrastructure, we're able to ensure that industry standards in product manufacturing are met. Here are some of the tests that #POCOF1 is subjected to. #MasterOfSpeed pic.twitter.com/E1DjvTHDf0
— POCO India (@IndiaPOCO) August 22, 2018
The device will come in three colors, the Graphite Black, Steel Blue, and Rosso Red.
We have an assortment of colours to choose from! #POCOF1 comes in Graphite Black, Steel Blue and Rosso Red. Which one will you bring home? #MasterOfSpeed pic.twitter.com/JZa6vfNWaS
— POCO India (@IndiaPOCO) August 22, 2018
BOOM! Not just gamers. Even audiophiles are in for a treat! #POCOF1 sports Dirac HD Sound and dual smart PA for loud and clear audio. The simultaneous audio output from the bottom firing speaker as well as the earpiece gives you a stereo like audio experience. #MasterOfSpeed pic.twitter.com/m1EBR5U3ZY
— POCO India (@IndiaPOCO) August 22, 2018
To notch or not to notch, that is the question. That's us trying our hand at a bad notch pun. But of course, some bad puns are always a notch above.
Like the notch? Rock it. Don't like it? Hide it. #POCOF1 gives you the option to do both. What will you do? #MasterOfSpeed pic.twitter.com/Loj2LumzN6— POCO India (@IndiaPOCO) August 22, 2018
The POCO F1 comes with a 6.18-inch screen on the front with FHD+ resolution and the company has also added an infrared lighting sensor for face unlock on the device.
#POCOF1 can see in the dark. That's right! We've equipped the #MasterOfSpeed with an IR lens and infrared lighting in the notch to get super fast (0.4 sec) and secure unlocks, even in pitch darkness. pic.twitter.com/ntEZ8CDL1D
— POCO India (@IndiaPOCO) August 22, 2018
#POCOF1 features a 6.18" FHD+ full screen notched display. With its whopping 500nits brightness capacity, the #MasterOfSpeed is also the master of ultra-bright & vivid displays! A 2.5D curved @corninggorilla glass on top ensures maximum durability & quality of the screen. pic.twitter.com/I4HKzNjGqD
— POCO India (@IndiaPOCO) August 22, 2018
#POCOF1 sports a USB type-C port (QC 3.0 compliant) at the bottom and a 3.5mm headphone jack up top, with dedicated amp powering the audio. #MasterOfSpeed pic.twitter.com/dbCh73zk6X
— POCO India (@IndiaPOCO) August 22, 2018
POCO F1 will come with USB Type-C port with Quick Charge 3.0.
The company is now talking about the design of the POCO F1.
What's the point of paying a premium for a glass-backed phone that you always put a case on? #POCOF1 breaks through the norm and features a hard-coated polycarbonate unibody that's seamless, sturdy and comfortable to hold on to. Minimalist and functional. Period. #MasterOfSpeed pic.twitter.com/Y6atovHITQ
— POCO India (@IndiaPOCO) August 22, 2018
Jai just compared the POCO F1 with iPhone X through a gameplay session of Arena of Valor.
#POCOF1 is also compatible with MicroSD cards and comes equipped with a hybrid slot that's expandable up to 256GB. #MasterOfSpeed pic.twitter.com/silzpHRllh
— POCO India (@IndiaPOCO) August 22, 2018
#POCOF1 also supports Dual VoLTE for high-quality audio calls made over VoLTE, even in indoor or poor network areas. #MasterOfSpeed
— POCO India (@IndiaPOCO) August 22, 2018
What's the RAM type? UFS version? This is a question that many of y'all have asked us. The #MasterOfSpeed is paired up with the industry’s speediest RAM & storage configurations. The top of the line variant of #POCOF1 comes with 8GB of LPDDR4X RAM and 256GB of UFS 2.1 storage. pic.twitter.com/tzvnzQg4lQ
— POCO India (@IndiaPOCO) August 22, 2018
POCO F1 will come with up to 8GB LPDDR4X RAM and up to 256GB UFS2.1 internal storage along with
#POCOF1 is also one of the first phones in India to feature 4G+ support. The #MasterOfSpeed combines different spectrums for faster network performance, and better coverage, particularly indoors. This results in up to 275% faster data throughput over conventional 4G. pic.twitter.com/5dYm32fUse
— POCO India (@IndiaPOCO) August 22, 2018
POCO F1 will be the first device in India to come with 4G+.
Modern day flagships like the @SamsungMobile Galaxy S9 & @oneplus OP6 tend to offer a battery capacity of around 3000mAh. With #POCOF1 we're changing the norm and are bringing you a 4000mah battery so that you get more done without the need to stay plugged. #MasterOfSpeed
— POCO India (@IndiaPOCO) August 22, 2018
POCO F1 will come with 4,000mAh battery capacity.
Jai is now talking about battery of the POCO F1.
With LiquidCool Technology, the #MasterOfSpeed is able to sustain its peak performance for a longer period of time. When stacked up against @oneplus's latest flagship, the OP6, #POCOF1 scores a higher AnTuTu score and sustains that score consistently for a longer period of time. pic.twitter.com/E97HMdyOce
— POCO India (@IndiaPOCO) August 22, 2018
Jai is talking about the LiquidCool technology while comparing its findings with OnePlus 6.
#POCOF1 features a state-of-the-art LiquidCool Technology to dissipate heat 300% faster than competition flagships, giving you the freedom to game longer and harder without worrying about the device overheating and slowing down. #MasterOfSpeed pic.twitter.com/IOodVzUutE
— POCO India (@IndiaPOCO) August 22, 2018
#POCOF1 achieved @AnTuTuLabs' AnTuTu score of nearly 300,000 in our internal lab test, making it one of the fastest smartphones in the world! But the #MasterOfSpeed is a whole lot more than just peak benchmark scores. Can you guess what else our phone has to offer? pic.twitter.com/6YC1EUigCO
— POCO India (@IndiaPOCO) August 22, 2018
POCO F1 will come with LiquidCool technology.
As it was expected #POCOF1 packs @Qualcomm #Snapdragon 845. @IndiaPOCO pic.twitter.com/HQO3AWVLfI
— BGR India (@BGRIndia) August 22, 2018
Jai is talking about POCO’s decision to go with the Snapdragon 845 while comparing it with Kirin 970 and Exynos 9810.
.@jaimani Product Head of #Poco Global takes the stage to talk about #POCOF1 @IndiaPOCO @XiaomiIndia pic.twitter.com/9Fn4zYP4ni
— BGR India (@BGRIndia) August 22, 2018
#POCOF1 sports @qualcomm_in's latest Snapdragon 845 AIE flagship processor – the obvious choice for the #MasterOfSpeed. Very few brands are able to offer this processor in India and we feel that this is the best choice for the Nation's value-conscious consumer. pic.twitter.com/yVUSYcLUuZ
— POCO India (@IndiaPOCO) August 22, 2018
POCO F1 will with Qualcomm Snapdragon 845, the top of the line SoC out there in the market.
Jai is talking about the POCO F1, the first product from POCO. He will talk about performance, camera, and experience today.
Jai Mani, the head of product for POCO Global takes on the stage.
#POCOF1 is built to deliver the best experience in terms of Performance, Camera and Software. This is the core philosophy behind the #MasterOfSpeed. pic.twitter.com/dPqYnLNZtb
— POCO India (@IndiaPOCO) August 22, 2018
“POCO F1” is official now with “Master of Speed” slogan.
At POCO, we're focused on innovation that truly matters. That's why today, we're giving you the fastest performing smartphone yet. Introducing #POCO F1, the #MasterOfSpeed. pic.twitter.com/Yt9bz0ayQA
— POCO India (@IndiaPOCO) August 22, 2018
“Poco is the Champion of performance”.
Alvin is talking about why Xiaomi launched Poco. He detailed that Poco aims at focusing on bringing the latest technology at an affordable price.
#Poco Global Head, Alvin Tse is on stage. It's official now "Poco is the new sub-brand by Xiaomi". @XiaomiIndia @xiaomi @IndiaPOCO pic.twitter.com/kFGsJdYUkx
— BGR India (@BGRIndia) August 22, 2018
Varied personalities, diverse backgrounds… bound together by a shared passion for technology. We are truly a global team. Introducing @atytse, Head for @GlobalPocophone, @jaimani, Head of Product for POCO and @cmanmohan, GM of @IndiaPOCO. #MasterOfSpeed pic.twitter.com/jdG4FFOkWu
— POCO India (@IndiaPOCO) August 22, 2018
Poco will follow the same supply chain, quality, and service that customers have grown to know Xiaomi for.
The event has started and Poco Global Head, Alvin Tse is talking about how it is leading the Indian market.
Smartphones have dramatically evolved over time. However, they're increasingly packing excess baggage; features that are hardly relevant to users. This has pushed prices north of $999. We aim to buck this trend & offer a flagship that actually serves the purpose. #MasterOfSpeed pic.twitter.com/yHCKDp7IXp
— POCO India (@IndiaPOCO) August 22, 2018
The stage is all set! The #MasterOfSpeed is arriving in 2 hours. Gear up for the #POCOF1 Global Product launch, live from New Delhi. Join us on the live stream here: https://t.co/0XleBbCcaW pic.twitter.com/bLzV4iO144
— POCO India (@IndiaPOCO) August 22, 2018
#Poco by @xiaomi is coming next. We are at the event to cover #live. Stay tuned @IndiaPOCO pic.twitter.com/w0GjWzYhvD
— BGR India (@BGRIndia) August 22, 2018
The company has not shared any details about the Poco F1 before the launch.
Xiaomi is expected to launch the first smartphone of its sub-brand Poco, the Poco F1 at this event.
The launch event is just about to start.
Hello everyone, welcome to the Poco F1 launch event live updates.
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That’s it for the launch event of the POCO F1. Thank you for joining us for the live updates from the event.