Last month Yu entered the wearable space with the YuFit fitness band in India but it didn’t announce the launch date. Today the Micromax subsidiary finally announced that the fitness band will go on sale on July 29 on Amazon India just like any other YU product. The first flash sale for the YuFit fitness band will take place on July 29 at 12PM, the registrations for which is scheduled to start on July 21 at 12PM on Amazon India. It will be priced at Rs 999. Registering for the flash sale is mandatory to participate in the sale. Also Read - Huawei Band 6 launched to take on Mi Band 5, brings SpO2 monitor at budgetAlso Read - PS5 restock July 12, 2021: Price, sale details, how to pre-order PlayStation 5, PS5 Digital Edition
As an introductory offer, Yu has announced that the first 1,000 customers will get free access to a coach via Healthifyme, a startup Yu had invested in. Healthifyme subscriptions for coaches start at Rs 1,800 for two months and go up to Rs 10,000 for a year. Also Read - Amazon School from Home store live in India: What's new
The YuFit will primarily compete with Xiaomi’s Mi Band and Goqii. The Mi Band is also priced at Rs 999. However, the YuFit would have an edge over it since it has an OLED display and also has the concept of coaches that will help users get fitter.
The closest competitor for the YuFit would be Goqii, which is also an Indian startup and has a similar fitness band and also has the concept of coaches. However, Goqii is priced higher. YuFit also claims it has tracked the calorie counts of Indian food, which helps it estimate calorie intake more precisely.